Helpful Things to Include at the End of Your Ebook

Your ebook’s over. Now what?

You may think that typing out “The End” means your job is done. But ebooks give authors a unique opportunity to engage readers one final time before they leave the book for good. The end section of your ebook can be a powerful tool to encourage reviews, promote your other works, and foster deeper engagement.

In the digital age, an ebook’s final pages are a golden opportunity for authors to create lasting connections with their readers. Imagine finishing a gripping novel and finding an invitation to explore more of the author’s universe, a personal thank you, or even a fun quiz about the book you’ve just read. These elements enhance the reader’s experience and open doors for future interactions.

This article dives into a comprehensive list of suggestions you can include at the end of your ebook, from straightforward calls to action and contact information to more creative ideas that surprise and delight.

What Should You Include in the End Matter of Your Ebook

There are some things that every author should include at the end of their books and several other things that are great to include. Really, there’s no limit to what can be included in your end matter. The problem is figuring out what should be included to get you the best results and accomplish your specific goals.

Put yourselves in your reader’s shoes. You’ve just finished an ebook and you see the expected page of boilerplate information. You are very likely to close right out of it and never open the book again. That’s not what you want at all. So instead, imagine what kind of information might hold your attention. As you read different books, analyze each end matter section, what you think it does well, and how you might implement similar ideas in your books.

Some end matter sections may also hold more value to readers in general, and you can use this to your advantage. For example, readers who loved your book will often want to read more by you and therefore the “Also By” or “Additional Works” section can be a high-priority section. So placing it first in your end matter could be a way to ensure readers see these books and that you get the maximum amount of sales. However, placing this section slightly lower down could encourage people to scroll a little bit to find it and increase the amount of other information they’re seeing as well. This could be something you might be interested in doing if you’re trying to grow the number of reviews or subscribers you have.

Or perhaps you’re known for offering great bonus material like chapters from different perspectives, sneak peeks, or deleted scenes. If your readers know to look for this information, then including it after some of your other back matter information is a great idea. If your readers don’t know to look for this information, you can tease it earlier on in your back matter, then move on to different items, until then finally reach the full content at the end of your back matter.

Another consideration when planning your back matter section is if you can convert people at other places instead of having to do it here at once. Having a back matter section that includes everything can become overwhelming for your readers and became bad at doing anything. When readers are given too many choices to choose from, they can become overwhelmed and decide to do nothing. Prioritizing one main goal and then taking readers on a journey to get more goals accomplished can often be more successful than asking them to do everything at once.

For example, if you offer a link to your author’s website, you might not need to also include information on how to subscribe to your newsletter in the back matter because once readers are on your site you’ll be able to serve them a newsletter signup popup. However, if prioritizing your newsletter is the most important to you because you plan to use your newsletter to teach your readers more about your books and ask for reviews later, then you’ll want to include it near the top of your back matter. Both of these different options work for different authors, the trick is finding the technique that works the best for you.

Ideas for What to Include in Your End Matter

1. Acknowledgments and Dedications

The Acknowledgments and Dedications section is a wonderful place to express your gratitude and personal connections. Thank specific readers, fans, or individuals who have supported you throughout your writing journey. This acknowledgment not only shows your appreciation but also makes readers feel valued and connected to your work. Additionally, you might dedicate the book to someone special, whether it’s a loved one, a mentor, or a dear friend, adding a personal and heartfelt touch that resonates with your audience.

2. Contributor Bios

If your book includes contributions from other authors, illustrators, or experts, provide brief biographies of these contributors. This acknowledges their work and gives readers insight into the team behind the book.

3. About the Author

The “About the Author” section at the end matter of an ebook is a chance for writers to share a bit of their personal story and connect with readers on a deeper level. This section typically includes a concise biography, highlighting the author’s background, achievements, and writing journey. It provides context and insight into the person behind the words, giving readers a fuller understanding of the author’s perspective and experiences.

To make this section even more engaging, authors can include interesting facts or a personal anecdote. Sharing a unique hobby, a quirky habit, or a memorable experience related to the writing of the book can make the author more relatable and memorable. These personal touches add depth to the author’s profile, fostering a stronger bond with readers. By offering a glimpse into their life and personality, authors can transform a simple biography into a compelling narrative that enhances the reader’s connection to both the author and their work.

Sharing behind-the-scenes insights gives readers a glimpse into your writing process and the journey of creating your book. Discuss the inspiration behind your story, the research involved, or any interesting challenges you faced while writing. This transparency can deepen readers’ appreciation for your work and provide a more intimate connection to your storytelling. By revealing the effort and creativity that goes into your books, you can inspire and engage your audience on a whole new level.

4. Links to Other Works

The “Other Works by the Author” section at the end matter of an ebook, sometimes called “Also By,” is a powerful tool to introduce readers to more of your literary creations. This section can include a list of other books you’ve written, complete with captivating covers and brief descriptions. Providing visual elements like book covers can catch the reader’s eye and spark interest in exploring your other titles.

If you have written a series, clearly indicating the order of the books is crucial. A well-organized series order helps readers follow the progression of your storylines and characters, encouraging them to start from the beginning and continue through to the latest installment.

5. Sneak Peeks and Bonus Content

To further entice readers, consider including excerpts or sample chapters from your other books. These previews give readers a taste of what to expect, allowing them to immerse themselves in another of your stories without leaving the ebook. This approach can be particularly effective in converting satisfied readers into repeat customers, eager to delve into more of your work.

As mentioned previously, sneak peeks and bonus content can be a great way to encourage readers to scroll through all of your back matter. However, these materials are also often used as incentives to grow subscriber lists, so that may be a reason to not include these items in your end matter.

Including deleted scenes or bonus content is a great way to offer readers something extra and special. These additional materials can provide more context, explore alternative plotlines, or delve deeper into character backstories. Sharing this exclusive content not only enhances the reader’s experience but also rewards their loyalty. It’s a delightful way to keep readers engaged and invested in your stories, offering them a unique glimpse into the creative process and what might have been left out of the final version.

6. Upcoming Releases

The “Upcoming Releases” section in the end matter of an ebook is an exciting way to keep readers anticipating your future projects. Offering sneak peeks or teasers gives readers a tantalizing glimpse into your next book, building anticipation and excitement. These snippets can include a few engaging paragraphs, a summary of the plot, or character introductions that leave readers wanting more.

Including release dates or expected timelines for your upcoming works is also essential. Providing a clear timeline helps readers mark their calendars and stay tuned for your next publication. By sharing what’s coming next, you keep the momentum going and ensure that your readers remain engaged and eager for your future books. This proactive approach can transform first-time readers into loyal fans who eagerly await your next release.

7. Contact Information

Providing clear and accessible contact information allows readers to reach out with their thoughts, questions, or feedback. Include an email address or a contact form link where readers can easily get in touch with you. Make sure to express your openness to hearing from them, whether it’s about the book they just finished or any other topic they’d like to discuss. Being approachable and responsive can significantly enhance your relationship with your readers, making them feel valued and heard.

You’ll always want to put your most important contact at the end of your book. This means that if your author’s website and email are the best ways to contact you and stay up-to-date with your book releases and news, but you’re not very active on social media, then include your site information but don’t include all of your various social links. However, if you’re super active on social media like TikTok or Instagram, but don’t really spend that much time on your author website and it may even be a little outdated, then you’ll want to let readers know about your social media options as a first option and your author website as a lower priority.

8. Misc Notes to the Reader

It’s always nice to include a personalized note to the reader. Including a personal note from the author in the end matter of an ebook can create a profound connection between the writer and the reader. This section serves as a heartfelt thank you, expressing genuine gratitude for the reader’s time and engagement. It’s an opportunity for authors to show their appreciation, making readers feel valued and acknowledged.

Let your personality show in this section and talk to your readers as if you’re talking to a friend.

9. Call to Action for Reviews

In addition to expressing thanks, authors can use this space to explain the importance of reviews. A brief explanation of how reviews help authors—by increasing visibility, aiding in discoverability, and providing valuable feedback—can motivate readers to take a few moments to share their thoughts. By conveying how even a short review can make a significant impact, authors can inspire their readers to support their work in a meaningful way. This personal touch not only encourages reviews but also fosters a sense of community and connection, making readers more likely to follow the author’s future endeavors.

Some readers are in the habit of already writing reviews for each book they read, but others tend not to leave reviews unless they have a little nudge. Also, specify the different platforms and places where reviews can be left. Some readers have specific platforms that they always leave reviews on, but if you mention different platforms, they will be more likely to copy their reviews to appear on these places as well.

While the heartfelt message works great for some readers, others will respond just as well if you get straight to the point with a direct request for a review. You can couple this with links to the major review platforms and places where your book is available.

10. Author’s Website

The “Author’s Website” section is a valuable resource for readers seeking more information about your work and your journey as a writer. Include a direct link to your official website, where readers can explore your blog, read about your upcoming projects, and access exclusive content. Highlighting special features like free chapters, author interviews, or behind-the-scenes looks at your writing process can entice readers to visit and engage with your site. This not only enriches their experience but also helps build a loyal following who are eager to stay connected with your work.

11. Social Media Links

Connecting with readers on social media is essential for building a community around your books. Provide direct links to your social media profiles, including platforms like Facebook, Twitter(X), Instagram, TikTok, and any others you actively use. Encourage readers to follow you for updates, behind-the-scenes content, and personal interactions. Sharing snippets of your writing process, sneak peeks of upcoming projects, and engaging content can make your social media pages lively and appealing, fostering a sense of connection and community among your followers.

12. Newsletter Sign-Up

The “Newsletter Sign-Up” section is a fantastic way to keep readers informed and engaged with your latest news and releases. Include a direct link to subscribe to your newsletter, emphasizing the benefits of joining. Offer incentives for signing up, such as exclusive content, free short stories, or special discounts on your books. This not only encourages readers to stay updated but also helps you build a dedicated subscriber base, eager to receive your latest news, offers, and behind-the-scenes content directly in their inbox.

13. Endorsements and Reviews

Include excerpts of endorsements and reviews from notable figures or publications. This can add credibility and encourage new readers to engage with your book.

14. Typo and Grammar Reporting

Did you know that many readers think they’re being helpful when they report grammar errors through Amazon or other platforms directly and don’t realize that an author can get in trouble if too many errors are reported?

Inviting readers to report typos and grammatical errors is a proactive way to improve the quality of your work. Provide a specific email address or a link to a form where readers can easily report any mistakes they come across. This not only helps you maintain a high standard for your books but also engages readers in a collaborative process, making them feel like valued contributors to your work. A simple acknowledgment of their efforts can go a long way in building a supportive and engaged readership.

15. Reader Q&A or Discussion Guide

A Reader Q&A or Discussion Guide can enhance the reading experience by encouraging deeper reflection and engagement. Include a set of questions that readers can ponder individually or discuss in book clubs. These questions can cover themes, character motivations, and plot developments, sparking thoughtful discussions. Additionally, consider offering to answer reader questions via email or social media, creating a more interactive and personal connection. This section not only enriches the reader’s understanding of your book but also fosters a sense of community and shared experience among your audience.

16. Reader Polls and Surveys

Engaging your readers through polls and surveys is a fantastic way to gather their opinions and preferences. Include links to polls where readers can vote on their favorite characters, predict plot twists, or choose between different story outcomes. Additionally, surveys about what readers want to see next in your writing can provide valuable insights and help shape your future projects. These interactive elements not only make readers feel involved in the creative process but also build a sense of community and anticipation for your next release.

17. Fan Art and Fan Fiction

Inviting readers to contribute fan art or fan fiction can create a vibrant and engaged community around your work. Encourage them to submit their artwork or stories related to your books, offering a platform where their creativity can shine. Showcase a few selected pieces of fan art with permission, highlighting the talent and enthusiasm of your readers. This not only fosters a deeper connection with your audience but also adds a layer of personal touch and diversity to your book’s universe, making it richer and more immersive for everyone involved.

18. Interactive Elements

Adding interactive elements like quizzes, puzzles, or games related to your story can make the reading experience even more engaging. Create quizzes that test readers’ knowledge of the book’s content, reveal which book character they are, or design puzzles and games that delve into the story’s world. These activities can be fun, educational, and a great way to keep readers hooked. By incorporating these elements, you turn passive readers into active participants, enhancing their enjoyment and connection to your book’s universe.

19. Charity or Cause Support

Using your platform to support a charity or cause can have a meaningful impact. Mention a charity or cause you are passionate about, and provide readers with information on how they can learn more or contribute. Encouraging your readers to donate or support the cause helps spread awareness and makes a positive difference. This section not only highlights your values and commitments but also inspires your readers to join you in supporting important causes and creating a community that extends beyond your books.

20. Special Offers and Discounts

Offering special discounts and limited-time offers is a great way to reward your readers and encourage them to explore more of your work. Include discount codes for future purchases, giving readers an incentive to buy more of your books at a reduced price. Or let readers know that books purchased directly off your site will come signed. Additionally, highlight any limited-time offers for other titles, creating a sense of urgency and excitement. These promotions not only show your appreciation but also help drive sales and build a loyal readership eager to take advantage of your exclusive deals.

21. Virtual Book Club

Creating a virtual book club provides an excellent opportunity for deeper interaction and community building. Include information about how readers can join a virtual book club where they can discuss your books with other fans and interact with you directly. Share the schedule for upcoming virtual events or live chats, where you can answer questions, discuss your writing process, and connect with your readers in real-time. This personal engagement can enhance the reader experience, foster a sense of community, and strengthen the bond between you and your audience.

22. Reading Challenges

Propose reading challenges or themed reading lists that encourage readers to explore related books or genres. This can foster a sense of community and ongoing engagement with your readership.

23. Author Interview

Include an interview with yourself or a Q&A section where you answer common questions about the book, your writing process, and your inspirations. This can give readers deeper insights and a more personal connection to your work.

24. FAQs

Address frequently asked questions about the book, its characters, plot points, or your writing journey. This can clarify any common points of confusion and enhance the reader’s understanding and enjoyment.

25. Timeline

For historical novels or nonfiction, a timeline can help readers place events in chronological order, providing a clearer understanding of the narrative or factual context.

26. Further Reading

Suggest books, articles, or other media related to your book’s topic. This can help readers who are interested in exploring the subject matter further and shows your commitment to the field.

27. Appendices

Including appendices in the end matter provides readers with additional information that supports the main content of your book. These can include detailed data, charts, supplementary explanations, or extended notes that enhance the reader’s understanding of complex topics or provide background details. Appendices are particularly useful for nonfiction works, allowing you to include comprehensive material without interrupting the flow of the main text.

28. Glossary

A glossary is a valuable addition, especially for books that include specialized terminology, jargon, or technical language. It provides definitions of key terms and concepts, helping readers understand and navigate through the text more easily. A well-crafted glossary can enhance the reader’s comprehension and enjoyment, making your work accessible and reader-friendly.

29. Index

An index is an essential tool for nonfiction books, helping readers quickly locate specific information or topics within the text. It is a detailed alphabetical listing of names, places, subjects, and concepts mentioned in the book, along with page numbers for easy reference. Including an index enhances the usability of your book, making it a practical resource for readers who want to find information swiftly.

30. Index of Characters

For books with a large cast of characters, an index of characters with brief descriptions can help readers keep track of who’s who, enhancing their reading experience.

31. Bibliography

A bibliography lists all the sources, references, and materials you consulted or cited in your book. It adds credibility to your work by providing readers with the means to explore further reading or verify the information presented. Including a bibliography is especially important for academic and research-based works, as it demonstrates the depth of your research and the foundation of your arguments.

Remember, Your End Matter Shouldn’t Include Everything

If you’re reading through these ideas and feeling overwhelmed, imagine how your reader would feel reading through all of these things. Pick the things that will help you accomplish your personal author goals, include one or two fun things that will resonate with your readers, and call it good. If your current end matter isn’t working out for you, play with other ideas until you find one that does work.

Many readers want to support authors but don’t know how. End matter can be a great way to connect with your readers while also letting them know how they can help and support you.

What is your favorite thing to include in your end matter? Share with us in the comments below.

Happy writing!