Description
If you are looking for a broader and more fundamental view on sales management, this is the book for you. I wrote it especially for professionals such as you, corporate managers and leaders, business developers, business owners, sales managers, distributions managers, and sales professionals. The book is for all thinking people who are in business-to-business sales. I will share with you my approach to establish and manage an outstanding sales organization. I will share with you the mechanisms behind salespeople’s motivation, partner recruitment, and business development. Each chapter dives into a different fundamental aspect of sales management.
This book will challenge your view of sales management. In each chapter, we will create mental models to guide you through the uncertainty of the business world and will provide you with a model to remember long after reading this book. These models combine field experience with the ideas of the greatest philosophers of all time.
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